Welcome to the Small Business Marketing Resources section, a curated list of the tools and resources that make our online business work. You need great tools to run a business online, and these will help you do things smarter, and faster.
Web Page SEO Audit Report
The first thing you should do is run your website through our Instant SEO Audit tool. This is a free tool (you do have to provide your email) and gives you a power packed PDF full of information. You’ll get a full report on all SEO impact areas, and a check list of issues to resolve to improve your score (and search engine rankings). Check your website score
Photograph / Image Editing and Optimization
Adobe Photoshop is the gold standard for professional grade features. If you can think it, you can make it with Photoshop CC, the world’s best imaging and design app. Adobe Photoshop (Creative Cloud)
Pixlr is a great online image editor for basic to mid-level image and photo editing. Super easy to use, and surprisingly powerful…plus it’s FREE!
Another great online photo editor is PicMonkey. Everything you need to make your ideas come to life—photo editing, collage making, graphic design—PicMonkey’s got it.
Compressor.io is a free online tool that does one thing, but it does it really well. It’s awesome for compressing your images into a smaller file size, while maintaining a high quality look. Try Compressor.io to optimize your web images for faster download speeds.
GIMP is a free and open source image editor that works for virtually all OS types, including Windows, OS X, and Linux. It’s often called the open source version of Photoshop, with many powerful features built-in, plus a selection of 3rd party plugins for extended features.
If you’re using WordPress, try the free and award-winning Smush plugin to resize, compress, and optimize images you use on your WordPress website.
Instantly Increase Website Conversions
Here’s a really cool tool we’ve been using to increase conversions on websites. Easy to install and really works! Check it out. Try Proof
Email Lists and Email Automation
Our favorite email marketing service. Using landing pages and opt-in’s to collect email address and connect with customers is great, but then what? Mailchimp can take your marketing to the next level. Develop email lists, setup email automation, and track conversions all within Mailchimp. Starter account is free, too! Try MailChimp
Landing Pages
LeadPages is one of the best tools you can have at your disposal. You can use it to create high converting landing pages easily & quickly. It is loaded with awesome templates, with data and stats from thousands of other marketers using them as well. One of the most important tools in our web toolbox! Try LeadPages
Stock Photos & Artwork
Adobe Stock is our go-to resource when we need a solid graphic, icon, or photo. With a huge library of top quality graphics, photos, and artwork it’s a safe bet you can find what you need on Adobe Stock. Check out Adobe Stock and see for yourself!
For a free stock photography website, we often use FreeImages. Free stock photography…enough said!
New Old Stock is an interesting and free stock photo website featuring vintage photos from public archives.
Another one of our favorite free stock photo sites is Mourgefile which features a range of stock photography and art from professional, amateurs, and working professionals, to provide an eclectic mix of files with lots of unique content.
WordPress Hosting
SiteGround is our favorite hosting company for WordPress websites. Their customer service and knowledge base is some of the best we’ve exprienced. Live chat and email support is extremely responsive, and solutions come quickly. If you’re looking for a company to host your WordPress websites, we recomned SiteGround. Try SiteGround
Pop-Ups and Opt-In Boxes
To build an email list and to engage with customers, you need an opt-in form. PopUp Domination is a web based pop up creator that you can use on virtually any website, with ease. Easy to use, loaded with templates, and powerful features such as A/B testing make it essential for any business looking to engage and grow a customer base.
Plus, they offer a 60 day money back guarantee! Try PopUp Domination
